Senior Manager, Product Marketing - Sam's Club MAP ID-1961
What you'll do...
Join our team at Sam's Club's Member Access Platform (MAP) as a Senior Product Marketing Manager, where you'll drive the growth of our digital advertising business by transforming complex technology into compelling customer narratives. Reporting into the Director, Product Marketing, you will be an individual contributor and collaborate with teams to create impactful marketing strategies, lead product launches, and advocate for our customers. With your expertise in AdTech and digital marketing, you'll help fuel Sam's Club's overall growth strategy.
About Sam's Club MAP
At Sam's Club, we are dedicated to enhancing member value through strategic supplier partnerships, delivering impactful omnichannel experiences through the Member Access Platform (MAP). As a Senior Product Marketing Manager, you'll help transform our advertising products into compelling solutions that address customer needs and increase revenue. You'll collaborate with internal partners, product management, and sales teams to develop and implement go-to-market strategies, ensuring successful product adoption. Join our fast-growing, team to improve Sam's Club's digital advertising success.
What you'll do:
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Translate complex technology, product, and engineering documents into compelling marketing materials.
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Collaborate with internal partners to create go-to-market (GTM) strategies, including positioning, use cases, sales enablement materials, sales pitch decks, case studies, quarterly business reviews, and story narratives for new product releases and enhancements focused on product adoption and revenue growth.
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Develop sales training sessions as the product expert, partnering with marketing and training teams for internal awareness and education.
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Partner with product management to align with customer needs and challenges, transforming them into product features and benefits, and launching them with sales teams.
Remote Data Entry, No Experience, $40/hr, Part-Time
Virtual Assistant, $45/hr, Remote, No Experience, Night Job
Entry-Level Remote Data Entry, $50/hr, Evening Job
Customer Support, No Degree, $40/hr, Remote, Weekend Job
Remote Phone Job, $42/hr, Part-Time, College Student Friendly
Virtual Assistant, $40/hr, Remote, No Degree, Night Job
Part-Time Data Entry, $45/hr, Remote, College Student Friendly
Remote Moderator, No Degree, $50/hr, Evening, Weekend Job
Remote Customer Support, $42/hr, Night Job, No Experience
Live Chat Support, $40/hr, Remote, Entry Level, Part-Time
Virtual Assistant, Remote, $42/hr, Weekend, No Experience
Remote Data Entry, $45/hr, No Degree, Night Shift
Part-Time Customer Support, $40/hr, Remote, College Student
Remote Live Chat, $50/hr, Part-Time, Evening/Night Job
Entry Level Phone Job, $42/hr, Remote, No Degree Required
Weekend Data Entry, $45/hr, Remote, No Experience
Remote Virtual Assistant, $40/hr, Evening, Part-Time Job
Remote Moderator, $42/hr, Part-Time, Weekend, No Degree
Data Entry, $45/hr, Remote, Night Shift, College Student Job
Phone Support, Remote, $50/hr, No Experience, Part-Time
Virtual Assistant, No Experience, $42/hr, Remote, Weekend
Remote Customer Support, $45/hr, Part-Time, College Student
Data Entry, Remote, $40/hr, Night Shift, No Degree
Evening Virtual Assistant, Remote, $45/hr, No Experience
Weekend Customer Support, $42/hr, Remote, College Student
Remote Data Entry, $50/hr, No Experience, Evening/Night Job
Virtual Assistant, $42/hr, Remote, Weekend, Entry Level
Remote Phone Support, $45/hr, Evening, No Experience Required
Data Entry, No Experience, $50/hr, Remote, College Student
Remote Moderator, $40/hr, Weekend, No Degree, Part-Time
Live Chat Support, Remote, $42/hr, Night Shift, College Student
Phone Job, $50/hr, Remote, No Degree, Part-Time, Weekend
Data Entry, $45/hr, Remote, Evening, No Experience Required
Virtual Assistant, No Experience, $42/hr, Remote, Part-Time
Remote Customer Support, $50/hr, Night Shift, No Degree
Remote Data Entry, $40/hr, College Student Friendly, Part-Time
Live Chat Support, $42/hr, Weekend, Remote, No Degree
Virtual Assistant, Remote, $45/hr, Evening, No Experience
Remote Phone Job, $50/hr, College Student, Night Shift
Remote Moderator, $42/hr, Weekend, No Experience Required
Data Entry, No Degree, $45/hr, Part-Time, Remote Job
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Support product stakeholders in developing Business Requirement Documents (BRDs) and Product Requirement Documents (PRDs) to define product priorities and requirements.
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Plan and implement new product program launches at different life cycle stages, including alphas, betas, and general availability.
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Conduct, aggregate, and analyze research into applicable insights.
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Conduct research to understand customer segments and markets, and share insights with our teams.
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Contribute to the development of expertise on market and competitive trends.
What you'll bring:
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5 to 7 years of experience in product marketing. 3+ years in digital marketing, digital advertising or B2B software
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3+ years of experience in marketing or marketing communications
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Expertise in the adtech, martech, and related technology ecosystem including digital media, SaaS, and agencies
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Solid technical understanding of DSPs, display advertising, audience targeting, and optimization used by advertisers and brands
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Experience forming partnerships with teams for alignment and execution across product management, marketing, and sales teams
- Health benefits include medical, vision and dental coverage
- Financial benefits include 401(k), stock purchase and company-paid life insurance
- Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices .
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart .
The annual salary range for this position is $117,000.00-$234,000.00
Additional compensation includes annual or quarterly performance bonuses.
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Option 1: Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field. Option 2: 6 years' experience in Marketing, Business Administration, or related field.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Masters: Business Administration